Keep your blonde hair looking bright, healthy, and full of life with Paul Mitchell Forever Blonde Shampoo. Specifically formulated for natural and chemically treated blondes, this gentle, sulfate-free cleanser helps you maintain a confident, salon-fresh glow. It is the perfect daily essential to ensure your hair stays radiant and feels wonderfully soft.
Strengthen and Brighten
This shampoo does more than just cleanse; it actively works to repair and protect your hair, helping you feel your absolute best. It focuses on the unique needs of lighter shades to promote a happy, vibrant outlook:
Repairs Damage: Enriched with KerActive protein, this product hugs every strand to help repair damage and reinforce the hair fibre from within.
Intense Hydration: Botanicals, including safflower oleosomes, deliver a steady stream of moisture to parched strands, improving elasticity and shine.
Gentle Care: The creamy, sulfate-free lather cleanses away impurities without stripping your colour or natural oils, ensuring your blonde stays pure and luminous.